Sell Your Home in the Capital Region
Get Top Dollar
For Your Home.
Ethan Harris combines expert pricing strategy, professional marketing, and aggressive negotiation to sell your home faster and for more money. 41 transactions closed. 5-star rated on Zillow.
41
Transactions Closed
5.0
Zillow Rating
$465K
Highest Sale
56
Service Areas
Why Sell With Ethan
Your Home Deserves More.
Selling a home is one of the biggest financial decisions you'll make. The difference between an average agent and a great one can mean tens of thousands of dollars. Ethan's track record, marketing expertise, and negotiation skills work together to get you the best possible outcome.
Maximum Value
Strategic pricing backed by comprehensive market analysis ensures you never leave money on the table.
Faster Sales
Professional marketing and aggressive promotion mean more qualified buyers see your home in less time.
Full-Service Support
From staging advice to closing coordination, every detail is managed so you can focus on what matters.
What You Get
A Marketing Plan That Sells.
Every listing receives a comprehensive, multi-channel marketing strategy designed to generate maximum exposure, attract qualified buyers, and drive competitive offers.
Professional Photography & Video
HDR photography, drone aerials, and cinematic video tours that make your home stand out from the competition online.
Strategic Pricing Analysis
Data-driven CMA using recent comparable sales, market trends, and neighborhood dynamics to price your home for maximum return.
Multi-Channel Marketing
Your listing promoted across Zillow, Realtor.com, MLS, social media, email campaigns, and targeted digital advertising.
Custom Property Website
A dedicated single-property website with virtual tour, floor plans, and neighborhood highlights to attract serious buyers.
Open Houses & Private Showings
Strategically timed open houses and broker tours to generate maximum traffic and competitive offers in the shortest time.
Expert Negotiation
Aggressive representation at the negotiation table. Ethan fights for your best price and protects your interests through closing.
The Process
From Listing to Sold.
Free Home Consultation
Walk through your home together, discuss your goals and timeline, and get an honest assessment of your property's market position.
Pricing & Preparation
Receive a detailed CMA, staging recommendations, and a custom marketing plan designed to attract qualified buyers fast.
Launch & Market
Professional photos, virtual tours, MLS listing, social media blitz, and targeted advertising go live to maximize exposure.
Showings & Feedback
Coordinate showings, collect real-time buyer feedback, and adjust strategy as needed to keep momentum strong.
Negotiate & Accept
Review all offers with you, negotiate aggressively on price and terms, and secure the best possible deal.
Close & Celebrate
Manage inspections, appraisal, and all closing logistics so you can focus on your next chapter. Keys handed over, deal done.
Proven Results
Recent Seller Transactions.
59 New Shaker Rd
Albany · Feb 2026
$430,000
2650 3rd Ave
Schenectady · Dec 2025
$285,000
1219 Mill Valley Rd
Middleburgh · Oct 2025
$75,000
3750 US Hwy 20
Nassau · Sep 2025
$50,000
Client Testimonials
Real Results, Real Reviews.
“Ethan is a driven and motivated young professional with an experienced and successful team backing him. During one of the most difficult markets in recent history for first-time buyers, he guided us through everything.”
Selling Questions, Answered
What does a listing agent cost in New York?
Commission in New York is negotiable by law; there is no set rate. Historically, total commission in the Capital Region has run 5% to 6% of the sale price, split between the listing brokerage and the buyer's agent's brokerage and paid from the seller's proceeds at closing. Since the 2024 NAR settlement, how the buyer's side gets paid is negotiated more explicitly, but the overall structure in this market has not changed dramatically. I put my fee and exactly what it covers in writing before you sign a listing agreement, so there are no surprises at the closing table.
How do you decide what my home is worth?
I build a comparative market analysis from recent closed sales of similar homes in your immediate area, not zip-code averages or an automated estimate. I adjust for condition, updates, lot, and location specifics like school district and road noise, then walk you through the comparables so you can see the logic yourself. Pricing at market from day one matters: well-priced homes draw their strongest activity early, while overpriced listings sit and end up cutting below where they should have started. You get a recommended range and the reasoning, and the final list price is your call.
What should I fix before listing my house?
Fix what buyers and home inspectors will flag: leaking fixtures, missing handrails, peeling exterior paint on older homes (an FHA or VA appraisal issue), dead outlets, and anything safety-related. Beyond that, deep cleaning, decluttering, fresh neutral paint, and yard cleanup return more than major renovations. I generally advise against big-ticket projects like a full kitchen remodel before listing; you rarely recover the cost. I walk every listing before we go to market and give you a short, specific punch list ranked by what actually affects your sale price.
How long does it take to sell a house in the Capital Region?
Plan on three phases. Prep and pre-market work — repairs, cleaning, photography — typically takes one to three weeks depending on condition. Active marketing time varies with price point and how accurately the home is priced. Once you accept an offer, New York is an attorney state: contract review, inspection, appraisal, and title work typically take 45 to 60 days from accepted offer to closing. A realistic start-to-finish window is roughly two to three months for a well-priced home. I map this timeline to your moving date before we list.
Do I have to pay the buyer's agent in 2026?
No, you are not required to. Since the 2024 NAR settlement, sellers no longer make blanket compensation offers through the MLS, and whether you contribute to the buyer's agent's fee is a negotiating decision, not an obligation. In practice, most Capital Region sellers still choose to offer buyer-side compensation because it keeps the widest pool of buyers in play — many buyers, especially first-timers using FHA or SONYMA loans, cannot absorb that fee out of pocket. We discuss what each option does to your likely net, and you decide. Nothing gets offered without your written approval.
Get In Touch
Let's Sell Your Home.
Reach out today for a free consultation. No pressure, no obligation — just honest advice from an agent who puts your interests first.